Sketchbook Activity

Dadaism

In the years before World War I, Europe appeared to be losing its hold on reality. Einstein’s universe seemed like science fiction, Freud’s theories put reason in the grip of the unconscious and Marx’s Communism aimed to turn society upside down, with the proletariat on top. The arts were also coming unglued. Schoenberg’s music was atonal, Mal-larmé’s poems scrambled syntax and scattered words across the page and Picasso’s Cubism made a hash of human anatomy.

Lecture & Vocabulary

Brightness:

Refers to the amount of white in a color. The more white a color has, the brighter it is.

Saturation:

Refers to the amount of a color used. When a color is at full saturation, it is extremely vibrant. When a color is “desaturated,” a large amount of color has been removed. Desaturated colors tend to be close to being neutral because there is so much gray in them.

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Production Colors

RGB Color: Pinterest

This is color based upon light. Your computer monitor and television use RGB. The name “RGB” stands for Red, Green, Blue, which are the 3 primaries (with green replacing yellow). By combining these 3 colors, any other color can be produced. Remember, this color method is only used with light sources; it does not apply to printing.

CMYK Color: Pinterest

This is the color method based upon pigments. “CMYK” stands for Cyan, Magenta, Yellow, and Black (its what the K stands for). Using these 4 colors, most other colors can be achieved. Unfortunately, CMYK cannot reproduce the same amount of colors as RGB can, which is why yellow-greens sometimes look a bit muddy when printed. This is the method used by printers the world over, and is also a clever way of mixing paints.

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PMS Colors - PANTONE COLORS -  Pinterest

Graphic Arts – Printing, Publishing & Packaging
The PANTONE PLUS SERIES for multimedia graphics – today's version of the PANTONE MATCHING SYSTEM – is the definitive international reference for selecting, specifying, matching and controlling ink colors. The PANTONE FORMULA GUIDE, a two-guide set consisting of 1,867 solid PANTONE Colors on coated and uncoated stock, shows corresponding printing ink formulas for each color, and the two-book set of SOLID CHIPS provides coated and uncoated perforated tear-out chips that can be used for quality control.

Grayscale: Pinterest

refers to the range of gray tones between black and white.

Monochrome: Pinterest

painting done in a range of tones of a single color.

Neutral Color: Pinterest

colors of very low saturation, approaching grays.

Cool Color: Pinterest

colors whose relative visual temperatures make them seem cool. Cool colors
generally include green, blue-green, blue, blue-violet, and violet.

Warm Color: Pinterest

Colors whose relative visual temperature makes them seem warm. Warm
colors or hues include red-violet, red, red-orange, orange, yellow-orange, and yellow.

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Sign-Out Activity

Artist Interview