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Sketchbook Activity


Lecture & Vocabulary



the arrangement of the design elements to create a single effect. The organization or composition of a work; the skilled arrangement of its parts. An effective design is one in which the elements of art and principles of design have been combined to achieve an overall sense of unity.


What is the difference between art & design?

The subject of what separates art and design is convoluted and has been debated for a long time.

Artists and designers both create visual compositions using a shared knowledge base, but their reasons for doing so are entirely different.


Some designers consider themselves artists, but few artists consider themselves designers.

So what exactly is the difference between art and design? In this post, we’ll examine and compare some of the core principles of each craft.






Other Vocabulary Words To Support Design


Proportion - The relative size of objects compared to one another.

Composition - The arrangement or design of objects in a picture.

Scale  - Changing an object's relative size

content - the underlying idea or concept in a work of art that the artist wishes to

focal point or emphasis - emphasizes area of work which commands the most visual attention express



to create designs and pictures for books, magazines, or other print or electronic media to make

 clear or explain the text or show what happens in a story.

Section 1 - Lecture 3Visual Communications Program
00:00 / 01:24

Sign-Out Activity

27-1014.00 - Multimedia Artists and Animators

Create special effects, animation, or other visual images using film, video, computers, or other electronic tools and media for use in products or creations, such as computer games, movies, music videos, and commercials.


Sample of reported job titles: 3D Animator (Three-Dimensional Animator), 3D Artist (Three-Dimensional Artist), Animator, Artist, Designer, Digital Artist, Graphic Artist, Illustrator, Motion Graphics Artist, Multimedia Producer

Learn More:

S1 - Day Three - Careers In A&D - Illustration & Animation