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Photography & Video:

When the students reach the third level of photography & video, they will be tested in a more independent style of learning.  The students will be given real assignments in the same form they will given in there career choice. Advertising’s most likely consistent of information in the form of a creative brief. (See Below)

Career Tasks:

901 - Prepare and present a portfolio.

902 - Prepare and present a visual concept presentation.

903 - Estimate time and materials for a project.

906 - Participate in critiques of commercial art projects.

907 - Explore current industry trends.

908 - Demonstrate research, employability, and organizational skills.

909 - Create personal branding materials.

910 - Explore the importance of social media as it relates to employability.

A - Patterns and Color

Client / Project / Background / Overview:
ASOS - The multi-label e-commerce site is a great place to start if you’re looking to try out the latest trends without breaking the bank. In addition to its in-house ASOS collection, the popular online destination is stocked with household name brands like Free People, Levi’s, and Dr. Martens, to name a few. It also houses a multitude of indie labels that you’ve probably seen on Instagram, House of Sunny, and Luv AJ. It truly is a one-stop-shop for accessories, beauty, and clothing.


https://www.asos.com/


Target Market?
16 to 35 Trendy


Additional info & insights:
The images will be need for the website and social media posts, the client is asking for 5-1080 x1080 social media posts with just the company logo on it. They are also asking for 11x17 layout of the collection that can be used as a sell sheet that can be distributed to venders – also with the logo on it.


Production Information and Job Specs:
Software – Adobe Illustrator, Photoshop & Digital SLR Camera

1080 x1080 pixels 5 – Social Media Posts – Logo Included

Think. Plan. Create... One Portfolio Piece At A Time.

Career Focus - Photography & Video

Tips, Tricks & Tutorials:

Visual Communications

Is A Central Montco Technical High School Program

sbross@cmths.org

Tel: 610-277-2301

821 Plymouth Road • Plymouth Meeting, PA 19462