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Haunted House Commercial - 30 Seconds

When the students reach the third level of advertising design, they will be tested in a more independent style of learning.  The students will be given real assignments in the same form they will be given in their career choice. Advertising’s most consistent form of information is in the form of a creative brief.

Career Tasks:

901 - Prepare and present a portfolio.

902 - Prepare and present a visual concept presentation.

903 - Estimate time and materials for a project.

906 - Participate in critiques of commercial art projects.

907 - Explore current industry trends.

908 - Demonstrate research, employability, and organizational skills.

909 - Create personal branding materials.

910 - Explore the importance of social media as it relates to employability.

Main Assignment

Final Design

Client / Project / Background / Overview:
What's creepier than an abandoned schoolhouse with a truly terrifying history? It's hard to think of anything. The Dent School House is a haunted house attraction set in a super spooky haunted house that changes every year, meaning visitors never know what to expect.

According to the story of this haunted house attraction, Dent Public School opened in Cincinnati, Ohio in 1894. The school was known for being an excellent place for parents to send their children until everything changed in 1942. Between 1942 and 1955, several students mysteriously vanished. Parents became convinced the janitor, Charlie, was somehow involved. The remains of the missing students were found in the basement, but Charlie was never found.

Target Market?
16 to 50

Production Information and Job Specs:
Software – Adobe Illustrator, Photoshop & Premiere Rush
Video & Still Photography Included
30 Second Commercial

Think. Plan. Create.

Level 3 - Entrepreneurial:

“Level Three” is considered our “Entrepreneurial Year” Students will focus their efforts on developing a freelance business model.

Visual Communications

Is A Central Montco Technical High School Program

sbross@cmths.org

Tel: 610-277-2301

821 Plymouth Road • Plymouth Meeting, PA 19462