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Orientation

When the students reach the third level of advertising design, they will be tested in a more independent style of learning.  The students will be given real assignments in the same form they will be given in their career choice. Advertising’s most consistent form of information is in the form of a creative brief.

Career Tasks:

901 - Prepare and present a portfolio.

902 - Prepare and present a visual concept presentation.

903 - Estimate time and materials for a project.

906 - Participate in critiques of commercial art projects.

907 - Explore current industry trends.

908 - Demonstrate research, employability, and organizational skills.

909 - Create personal branding materials.

910 - Explore the importance of social media as it relates to employability.

Main Assignment

Final Design

Client / Client contact information:
Sports Doctors Inc.

Project:
Mural Painting for front office

Background / Overview:
The  Doctors office has a space of 20 feet wide 10 feet high that they want  to have an illustration of figures in motion but they do not want it to  be any one sport specific. They just want it to be figures in action  positions that show speed flexibility and activity.

What is the objective, the purpose of the Illustration?
Looking for original ideas for the wall after final comp is approved they would like the artist to paint and sign the work.

What do we want to say?
Looking for a specific style that will fit the personality of the office, fun, energetic,and passionate about their work.

Target Market?
25 to 60 - athletes specifically

Additional info & insights:
This is a high-end office and needs to fit the interior of the space

Production Information and Job Specs:
Need to work to scale of 20” x 10” scale of the wall

Think. Plan. Create.

Level 3 - Entrepreneurial:

“Level Three” is considered our “Entrepreneurial Year” Students will focus their efforts on developing a freelance business model.

Visual Communications

Is A Central Montco Technical High School Program

sbross@cmths.org

Tel: 610-277-2301

821 Plymouth Road • Plymouth Meeting, PA 19462