CAREER TOPIC: GRAPHIC ARTIST
Introduce students the career options of the art and design field.
Provided with multiple lectures, examples, study guides, guided practices and student resources, the students will be able to demonstrate an understanding of the art and design careers, by producing various portfolio based projects the demonstrate the skills and knowledge established by the Program Of Study, to a task completion rate of 80% or higher after 2 years in the program.
Program Of Study Requirements:
101 - Identify career paths within the vocational profession.
102- List occupational requirements.
103 - Demonstrate research and organizational skills.
009001 13.1.11 A. Relate careers to individual interests, abilities, and aptitudes.
009002 13.1.11 B. Analyze career options based on personal interests, abilities, aptitudes, achievements, and goals.
009003 13.1.11 C. Analyze how the changing roles of individuals in the workplace relate to new opportunities within career choices.
009024 13.3.11 D. Develop a personal budget based on career choice.
What Graphic Designers Do
Graphic designers create designs either by hand or using computer software packages.
Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for various applications such as for advertisements, brochures, magazines, and corporate reports.
Graphic designers typically do the following:
Meet with clients or the art director to determine the scope of a project
Use digital illustration, photo-editing software, and layout software to create designs
Create visual elements such as logos, original images, and illustrations that help deliver a desired message
Design layouts and select colors, images, and typefaces to use
Present design concepts to clients or art directors
Incorporate changes recommended by clients or art directors into final designs
Review designs for errors before printing or publishing them
Graphic designers combine art and technology to communicate ideas through images and the layout of websites and printed pages. They may use a variety of design elements to achieve artistic or decorative effects.
Graphic designers work with both text and images. They often select the type, font, size, color, and line length of headlines, headings, and text. Graphic designers also decide how images and text will go together on a print or webpage, including how much space each will have. When using text in layouts, graphic designers collaborate closely with writers who choose the words and decide whether the words will be put into paragraphs, lists, or tables. Through the use of images, text, and color, graphic designers can transform statistical data into visual graphics and diagrams, which can make complex ideas more accessible.
Graphic design is important to marketing and selling products, and is a critical component of brochures and logos. Therefore, graphic designers, also referred to as graphic artists or communication designers, often work closely with people in advertising and promotions, public relations, and marketing.
Frequently, designers specialize in a particular category or type of client. For example, some create the graphics used on retail products packaging, still others may work on the visual designs used on book jackets.
Graphic designers need to keep up to date with the latest software and computer technologies to remain competitive.
Some individuals with a background in graphic design teach in design schools, colleges, and universities. For more information, see the profile on postsecondary teachers.