Foundation Year (First-Year Students):

The Foundation year is intensive, exciting, and challenging, and through it each student begins to find and define a distinctive visual voice. At the end of the year, students are well prepared to enter the all-elective sophomore year.

Digital & Graphic Design:

Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

Section 10: Event Design For Dickies Casual Wear

Client / Client contact information:
Dickies - Casual Line

Project:
After all of the years on the market for workwear now they are looking into push the casual market and street wear.

Background / Overview:
There is an event/trade show and we need to come up with a look for the trade show - budget is unlimited - need to promote casualwear.

What is the objective?
Promote  the casual line in a retail marketplace

What do we want to say?
Work or Play... Dickies

Target Market?
16 to 35 Males/Females

Additional info & insights:
Through its dedication to innovation and continual customer contact, Williamson-Dickie has transformed itself from a small bib overall company to the largest workwear
manufacturer in the world . . . and now casualwear.

Production Information and Job Specs:
3 panels and setup

Illustration:

Create original artwork using any of a wide variety of media and techniques.

Photography & Video:

Photograph people, landscapes, merchandise, or other subjects. May use lighting equipment to enhance a subject's appearance. May use editing software to produce finished images and prints. Includes commercial and industrial photographers, scientific photographers, and photojournalists.

Web-Design & App Development:

Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. 

Fine Arts:

Create original artwork using any of a wide variety of media and techniques.

Animation & Game Design:

Design core features of video games. Specify innovative game and role-play mechanics, story lines, and character biographies. Create and maintain design documentation. Guide and collaborate with production staff to produce games as designed.

Fashion Design:

Design clothing and accessories. Create original designs or adapt fashion trends.