Student Goals:
Introduce students the career options of the art and design field.

Student Objectives:
Provided with multiple lectures, examples, study guides, guided practices and student resources, the students will be able to demonstrate an understanding of the art and design careers, by producing various portfolio based projects the demonstrate the skills and knowledge established by the Program Of Study, to a task completion rate of 80% or higher after 2 years in the program.

Program Of Study Requirements:
101 - Identify career paths within the vocational profession.
102- List occupational requirements.
103 - Demonstrate research and organizational skills.


Career Exploration:

009001   13.1.11  A.  Relate careers to individual interests, abilities, and aptitudes.

009002   13.1.11  B.  Analyze career options based on personal interests, abilities, aptitudes, achievements, and goals.

009003   13.1.11  C.  Analyze how the changing roles of individuals in the workplace relate to new opportunities within career choices.

 009024  13.3.11 D. Develop a personal budget based on career choice.


What does a Web Designer Do?

A web designer is responsible for creating attractive and fully functional websites, but they do more than just that. If you are a creative individual and you are technically inclined, it is time to learn about roles of web designers and why they play such an important role in today’s modern world of business. Read on, and you can learn about the duties of the designer, how to get qualified, where they are employed, and what the job outlook looks like in this field.


The Duties and Responsibilities of a Designer

Professionals who specialize in web design will organize information, create content and design the layout of the content on a web medium. It is the designer’s job to review the needs of their client or the goals of their assigned project to design images and web pages that will create a user with a unique experience while still communicating a message. The scope of the project will be dependent on the communication problems a client wants to solve or the current status of a company’s website. Some other responsibilities include:

* Using appropriate underlying technologies for website functionality
* Designing navigational elements
* Translating needs of clients and users into concepts
* Turning brand into graphics, colors, layout, and fonts
* Using HTML coding to layout the website
* Presenting content
* Designing to search engine optimization and rankings
* Updating the website as needed


How to Become a Web Design Professional

Some web designers are self-taught and build their portfolio by taking on unique projects for themselves or people they know. While being creative will give you an edge, you will need marketable web design skills that you have developed in a technical training program to build your resume.


Unless you have learned all of the HTML languages and skills you need on your own, you will need to enroll in a college degree program. It is best to study for a Bachelor’s in Graphic Design or Computer Science so that you can learn HTML, Design, Layout, Programming, Administration, Graphics, XML, scripts and everything else you need to know to be a successful professional designer.


What is the Job Outlook in Web Design

If you are a trained designer, you can find jobs through a design firm, a large corporation, or you can take on clients as an independent contractor. About a quarter of all designers in the market are self-employed today. Demand is different in each of these environments. It is nice to know that companies are investing in building their websites and keeping them attractive. This is why the Bureau of Labor Statistics projects that the need for designers will grow by 20% in the next 7 years. This growth is much faster than the average growth reported in the nation as a whole.


If you want to be responsible for the look and functionality of some of the most accessed websites on the world wide web, it is time to study to become a web developer or designer. You should look for only accredited programs that have met high standards so that you can develop all of the right skills. Once you know the ins and outs of design and you have build a portfolio, you can either apply to work as an in-house web designer or you can start to market yourself independently.


Students must be prepared to make a major commitment. It is our assumption that students entering the program are here to lay a foundation for a career in a design field and will be required to meet rigorous and stringent standards. Strong communication skills, both verbal and written, are required as is the ability to read and analyze. Serious students will find that the program will provide them with an excellent opportunity to develop the skills necessary to succeed in the job market or advance in education. _Most of the students graduating from the program _continue their education.


Steve Bross

Commercial Art Instructor


Central Montco Technical High School

821 Plymouth Road

Plymouth Meeting, PA 19462


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