Potato Chip Design Project:
The prevailing story of the origin of the potato chip starts in Saratoga Springs, New York, a historically affluent and resort community. It was 1853, eight years before the beginning of the Civil War. Known for its mineral springs and their supposed rejuvenation properties, Saratoga Springs had just started becoming a tourist destination with help of the railroad that cut through the town. Resorts, inns, restaurants, and spas had begun to crop up along the shores of Saratoga Lake. Moon’s Lake House, owned by Cary Moon, was one of the finest of those restaurants. Vacationers and wealthy summer home owners visited the restaurant often. At the restaurant, two people shared the cooking responsibilities, Catherine “Aunt Kate” Weeks and her brother (or brother-in-law, depending on who’s telling the story), George Crum.
The chips are a good tasty food for our meals. The taste of the chips can make the customer’s tongue feel awesome. The packing materials used for chips packaging are usually plastic wrapper, plastic bottle and paper wrapper. These materials using the modern technology can be made more presentable packaging designs. In chips packaging design, we must use the elegant and fresh colors. These colors would put message to the audience that the chips are really interesting and tasty too.
By using the modern theme where the chips are easily available food for all people needs the elegant branding. By using the delicious image of the product taste, we must use fresh color to make it better. Retro theme can be used on the chip packaging for the chip’s existence of the people meals.
The plastic wrapper material is used for the simple and best usage in the chip packaging. The plastic bottle can be used in chip packaging for the easy way to carry by people. The paper wrapper material can use for the green campaign of the recycling of the chip packaging material. For the chips producers that really concern about impact of the plastic materials, can choose proper material for friendliness of the global environment.
The brand name of chips should show the main material branding of the chip’s producers. The chips material’s sourcing must explain well, so people will know the taste of each product that put in each package.
Our ___________________ Potato Chips will take you on a trip ________________. Using only the highest quality potatoes, our ______________________ chips are thick cut and kettle cooked one batch at a time until they reach our trademark crunchiness.
Potatoes, cottonseed oil, salt, whey, maltodextrin, spices (including black and white pepper), sunflower oil, sugar, dextrose, onion powder, sodium diacetate, buttermilk, garlic powder, autolyzed yeast extract, natural flavors, yeast extract, citric acid, disodium inosinate and disodium guanylate, malic acid.
___________________ is the $13 billion convenient foods business unit of PepsiCo (NYSE, PEP), which is headquartered in Purchase, NY. Learn more about _________________ at the corporate website, www._____________.com, the Snack Chat blog, www._____________.com and on Twitter at